Best Global Green Brands Ranks Nissan 4th, Still Improving

Best Global Green Brands - Nissan

Vehicles like the Nissan LEAF help to earn them the 4th place spot in the Best Global Green Brands.

How often do you hear the words, “Go green,” rattled through activist groups, your parent-teacher meetings, your community, or whatever it is you are taking part in? Is it a lot? Because automotive companies, like Nissan, are saying it a lot too. That may be one of the reasons that InterBrand has ranked Nissan fourth overall for the Best Global Green Brands.

That’s right, you read it correctly. Nissan has moved to fourth in the Best Global Green Brands ranking, improving on its fifth place rank last year. Nothing but improvement is coming from Nissan every year for going green. In fact, when the company placed fifth last year, it was the first time that they had broken into the top 10, and now they are ranked fourth! That deserves a round of applause. (Don’t worry we will wait)

“More and more people want to buy products from brands that come from organizations they trust and believe in,” said Roel De Vries, Nissan corporate vice president responsible for Global Marketing, Brand and Communications. “Best Green Global Brands is a reflection of everything that we as a brand do to make the world a better place. That we are recognized this year as among the best is a confirmation we are on the right path.” (See the full Nissan news release here)

Have you been doing your part for making the world a better place? If you want your car to do as much as you do, then come to Bates Nissan to get an Eco-friendly model!

Nissan Named as a Best Global Green Brand for 2013

When Interbrand’s third annual Best Global Green Brands report for 2013 came out, many people were surprised by the top companies, which included Nissan. Nissan Named a Top Global Green Brand for 2013

Moving up 16 places, Nissan is one of the leaders for their zero emissions, 100% electric LEAF. They were also named the “top riser” after moving up 16 places from the 2012 rankings. Alexander Murry, Strategy Director for Interbrand, said he believes Japanese car makers are setting a higher bar for the industry, with four of the top five places going to automotive brands.

The rankings are determined by comparing the performance of a company’s environmental practices to the perception of the general public, and the Leaf “drives perception” towards Nissan doing their part in helping the environment.

Selling over 65,000 Nissan LEAFs in May 2013 made Nissan’s 100% electric car the best-selling EV in history and this recognition is just another step in the right direction towards Nissan’s commitment to reduce its environmental impact.

The top ten on the list included Toyota, Ford, Honda, Panasonic, Nissan, Johnson and Johnson, Volkswagen, Danone, Nokia, and Dell. For a full list with all the brands, check out Interbrand’s Best Global Green Brands for 2013.