When it comes to high-quality construction and premium materials, Nissan is hard to beat. This high quality promise extends to Nissan’s production process as well, as the automaker is routinely implementing energy-efficient practices in an effort to achieve sustainable manufacturing without sacrificing design or quality.
The use of ultrastrong steel is quite exceptional, as it is an industry-first. Nissan will be the first automaker to use it in the construction of its vehicles, once more marking its place as a lead innovator in the auto industry. After its extensive research, Nissan reports that “the steel’s combination of stamping formability and strength makes it possible to form parts with complex shapes that are thinner and lighter than those made of conventional high tensile strength steel, while maintaining the ability to absorb energy in a collision.” As an end goal, Nissan aims for the ultrastrong steel to “make up 25 percent of the company’s vehicle parts by weight.” They have already achieved such a feat in the new INFINITI QX50, which is comprised of 27 percent ultrastrong steel.
At Bates Nissan, we are proud to be part of a brand that pursues innovation and capability. Visit our showroom to browse some of the latest Nissan models.
Nissan knows that crafting vehicles of the highest quality is only part of what makes an automaker great. Even the best companies are nothing without the support of the people and communities that make everything possible. That’s why Nissan has always loved giving back to the communities in which it operates. Recently, Nissan made this commitment clear by granting $100,000 to Governor’s Books from Birth Foundation in Tennessee.
Governor’s Books from Birth Foundation (GBBF) is a wonderful organization dedicated to childhood literary in Tennessee. Since 2005, Nissan has given $1.2 million dollars to support everything they do. Most recently, Nissan gave $100,000 to support Imagination Library Programs in the four counties in which the automaker has operations.
Nissan’s grant will help provide 47,000 children in Davidson, Franklin, Rutherford, and Williamson counties with books each month. Since 2004, GBBF has distributed more than 30 million books with more than 279,000 children receiving new books each month.
This recent act of charity is one example of the many ways that Nissan has rooted itself as a member of local communities.
Come to Bates Nissan today for a test drive and to learn more about Nissan’s commitment to excellence and innovation across the nation.
Nissan doesn’t only love cars. That’s why for the fourth consecutive year, Nissan is sponsoring the BET Awards.
The BET Awards and BET Experience took place this year from June 22-25 in Los Angeles. The BET Awards are important because they’re not only a way to celebrate the achievements of those in the film industry, but also a way to celebrate African Americans’ contributions to everything entertainment.
The BET Awards and BET Experience include everything from live music to celebrity appearances and impactful speakers. This year’s award show was hosted by none other than the inimitable Saturday Night Live star Leslie Jones.
Nissan’s sponsorship of the BET Awards included accenting BET’s glamorous red carpet with an equally glamorous 2017 Rogue Sport and 2017 GT-R. Attendees got to test-drive the Midnight Edition of multiple models the day before the awards in the Nissan Dome.
“The BETE Awards are the largest celebration of black culture and achievement and we are excited to be a part of this important celebration for the fourth consecutive year,” said Jeremy Tucker, Nissan’s Vice President, Marketing Communications and Media.
Whether you love Nissan, BET, or both, you can always come down to Bates Nissan to find the ideal car for you.
The second round of the 2016 Super GT Championship recently transpired at the Fuji Speedway in Japan. Nissan made a great show of force in not one, but two classes.
The Nissan GT-R took the cake in both the GT300 and GT500. In the latter race, the #1 MOTUL AUTECH GT-R, manned by the team of Ronnie Quintarelli and Tsugio Matsuda, finished first. It was a result that may not have been. The #12 Calsonic IMPUL GT-R, driven by JP de Oliveira, had passed his teammates and
was on his way to victory when he tragically blew a tire on lap 96 and spun out.
In the GT300, GT Academy alumnus Jann Mardenborough and his partner Kazuki Hoshino won in their #3 B-MAX NDDP GT-R. This is an exceptional feat considering that it was only Mardenborough’s second Super GT race.
After the race, the young driver said, “I feel great to be able to take victory in my second race in the Super GT. Kazuki and I both carried out a good race with no mistakes so I’m happy about that.”
When Nissan, Toyota, and the Japanese government team up for new technology – you know it’s going to be good.
New reports say that this stunning trio of forces will combine powers to create impeccably intelligent maps, making it easier than ever to navigate while driving – the next big step towards self-driving cars.
These standardized intelligent Nissan maps will have data from both automakers and the government, making them as complete as absolutely possible. Plus, it’s likely that the maps will continue to generate data based on drivers.
When it comes to self-driving cars, it makes sense that one of the most important tech aspects is map design, telling the vehicles where to go, when, and why. We’re glad to see that Nissan is on top of it.
The automakers didn’t comment on the subject, so we don’t have a timeline indicating when the technology will be available. But in combination with the government of Japan, it’s safe to say that it won’t take these innovators long.
To learn more about all the technology Nissan has made available, visit us anytime at Bates Nissan.
Last year, the Juke Nismo RSnow swapped its wheels for tracks and took on arctic challenges in Lapland, Finland. This year, the Nissan Rogue Warrior is doing something similar, except this time a little closer to home, in Canada. Here at Bates Nissan, we understand that we are not as affected by the winter season as much of the rest of the country. That doesn’t mean we don’t think this snow machine is super fierce!
A Quebecois company called Motorsports in Action fitted the Rogue with a Dominator track system to allow it to tackle the snowpocalypse. To make the system work, the group increased the ground clearance, adjusted the suspension, and widened the fenders, but few other changes were needed. According to Nissan, the powertrain was unchanged, and the Rogue Warrior could climb a 45-degree incline and reach 62 miles per hour.
The vehicle is shown off in a new video, in which it tows several people up a ski slope, and—why the heck not—heads back down with them. Going down a ski slope in a crossover equipped with Dominator tracks? There’s no way that’s not going on our bucket list at Bates Nissan.
These ratings are good enough to cinch the Top Safety Pick recognition—also achieved by the Rogue and Sentra in our lineup—but the Altima scored that extra “+” at the end by earning a “Superior” rating for front crash prevention when equipped with the optional Forward Emergency Braking, giving it the Top Safety Pick Plus award.
When a front collision is imminent, the system alerts the driver; if the driver fails to respond, the system can even apply the brakes to mitigate or entirely avoid the crash. This is just one of the many safety features available on the 2016 Nissan Altima. Explore them all at Bates Nissan!
It’s safety sweeps season for the auto industry, and Nissan is cleaning up nicely!
The Insurance Institute for Highway Safety (IIHS) is one of the foremost rating organizations in America. When it comes to safety, their word is law. Luckily for Nissan (and Nissan drivers), four Nissan models have received IIHS Top Safety ratings.
The Top Safety Pick+ is the highest honor of all the IIHS Top Safety ratings, and two Nissans took this title home: the 2016 Nissan Maxima and the 2016 Nissan Murano. These sedans are going to be big deals next year!
Just below Top Safety Pick+ is the Top Safety Pick. Two more Nissans scored this award: the 2016 Nissan Rogue SUV and the 2016 Nissan Sentra.
To earn a Top Safety Pick rating, a vehicle must score “Good” or better in all five of the IIHS’s crashworthiness categories. To earn that ultimate plus-sign, a vehicle must also earn an “Advanced” or “Superior” rating for front crash prevention.
Nissan is helping to eliminate pollution and cut dependence on oil by providing an all-electric vehicle shuttle service for the COP21 (Conference of Parties) Climate Change Summit. Recognizing the importance of alternative energy designs, Nissan has become a leader in green technologies.
According to Nissan, 200 Renault-Nissan employees were specially trained for the event in Paris. These workers will man around two hundred vehicles, a fleet composed of the Nissan LEAF, the Renault ZOE, and the Nissan e-NV200. These will help conference attendees get around the city in a flash.
“Helping negotiators get to their meetings, riding in quiet and smooth EVs that can be 100 percent recharged with renewable and extremely low-carbon electricity, sends a powerful message about our corporate commitment to the environment – and about our employees’ desire to be part of the solution to climate change,” said Marie-Francoise Damesin, Renault-Nissan’s global head of human resources.
The COP21 Climate Change Summit is the 21st annual conference addressing the need for more research on climate change, as well as action. Nissan is one of a handful of global automakers seeking to redefine mobility by incorporating the latest alternative energy designs.
The Texas Truck Rodeo took place outside San Antonio this year in the state with the most truck drivers in the US, and the new diesel Titan XD outstripped every other truck in terms of efficiency, power, handling, and a variety of other criteria.
The winning Titan XD has a 5-liter V8 turbo-diesel engine, which won the best powertrain award in addition to helping the Titan win the Truck of Texas award. Two other Titans also won the award, including the Pro-4X, which took the best off-road category, and the Titan XD Platinum Reserve, which won best luxury pickup.